In Majaki, they drink MINUTKA

The TV viewers have seen with their own eyes that ”Minutka” is very popular in Majaki. Last night's episode of “The Blond” (9 May 2010) featured a package of our popular tea, located in a kitchen cupboard, and two tea mugs with the “Minutka” logo - on the table, inside the TV series’ main character’s house. This is one of many product placement opportunities, which Mokate takes advantage of. The multi-million audience of the TV's channel one also found out about the cooperation of Mokate with the series' producers – from the preview aired before and after the episode.

Product placement is an element of a wide-scale campaign which accompanies the placement of yet another “Minutka” flavour. Currently, the newest “Minutka” – fruit flavoured, is being introduced onto the market.

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Teresa Mokrysz

She heads the MOKATE Group that encompasses a number of business units in Poland and abroad. She was the creator of the MOKATE brand, and now keeps up the business traditions of three generations of the Mokrysz family. The high regard in which she is held is evidenced by the many awards she has received, from both business and government. In 2000 she was awarded the title of "The Most Enterpreneurial Woman in the World" by the International Association of Women Entrepreneurs, and in 2005 she was decorated with the Commander’s Cross of the Order of the Resurrection of Poland.